Cookie Policy
This Cookie Policy explains how HomeLengo uses cookies and similar tracking technologies, and what choices you have regarding their use.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.
Similar tracking technologies include:
- Web beacons (pixel tags): Tiny invisible images embedded in web pages or emails that track user behaviour.
- Local storage: Browser-based storage that persists beyond a browser session.
- Session storage: Temporary storage that is cleared when the browser session ends.
- Fingerprinting: Collecting device and browser characteristics to identify users (we use this only for fraud prevention).
Types of Cookies We Use
We classify the cookies we use into four categories, in line with the guidance from the ICO (UK) and GDPR requirements:
| Category | Purpose | Consent Required? |
|---|---|---|
| Essential | Site functionality & security | No |
| Analytics | Usage measurement & improvement | Yes |
| Preferences | Remember your settings | Yes |
| Marketing | Targeted advertising | Yes |
Essential Cookies
These cookies are strictly necessary for the website to function and cannot be switched off. They are typically set in response to actions you take such as logging in, adding properties to your wishlist, or filling in forms.
Examples include:
- Session cookies: Maintain your logged-in state as you navigate the site.
- CSRF tokens: Protect against cross-site request forgery attacks.
- Cookie consent cookie: Records your cookie consent preferences.
- Load balancing cookies: Ensure requests are routed to the correct server.
Analytics Cookies
These cookies help us understand how visitors interact with our website. All data collected is aggregated and anonymised — we cannot identify individual users.
- Google Analytics 4: Tracks page views, session duration, traffic sources, user journeys and conversion events.
- Hotjar: Generates heatmaps and session recordings to identify usability improvements (personal data is masked).
Analytics cookies expire after a maximum of 2 years. You can opt out via our cookie banner or by installing the Google Analytics opt-out browser add-on.
Preference Cookies
Preference cookies allow our website to remember choices you make (such as your language, currency preference, search filters or display settings) to provide a more personalised experience.
- Language preference: Stores your selected display language.
- Search preferences: Saves your last-used filter settings for property searches.
- Map view preference: Remembers whether you prefer list or map view for properties.
These cookies expire after 365 days or when you clear your browser cookies.
Marketing & Advertising Cookies
Marketing cookies are used to serve you with relevant advertisements on our platform and on third-party sites. They also allow us to measure the effectiveness of our advertising campaigns.
- Google Ads: Conversion tracking and remarketing to previous visitors.
- Meta Pixel (Facebook): Tracks actions on our website for targeted social advertising.
- LinkedIn Insight Tag: Measures campaign performance to professional audiences.
Marketing cookies require your explicit consent and can be withdrawn at any time via our cookie preferences panel.
Third-Party Cookies
Some cookies on our site are set by third-party services that appear on our pages (embedded maps, social share buttons, etc.). These cookies are governed by the respective third party's privacy policies:
We have no control over these cookies and recommend reviewing each provider's policy for full details.
Managing Your Cookie Preferences
You have several options to control cookies:
Cookie Banner
When you first visit our site, you will see a cookie consent banner. You can use this to accept all cookies, reject non-essential cookies, or customise your preferences by category.
Browser Settings
Most browsers allow you to control cookies through their settings. Note that disabling cookies may affect the functionality of our website:
Opt-Out Tools
- Your Online Choices (EU) — opt out of targeted advertising cookies from major networks.
- Digital Advertising Alliance Opt-Out (US)
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our use of cookies or applicable regulations. We will notify you of significant changes by updating the "Last Updated" date at the top of this page and, where appropriate, displaying a new consent banner.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
- Email: privacy@homelengo.com
- Post: HomeLengo Privacy Team, 101 E 129th St, East Chicago, IN 46312
- Phone: 1-333-345-6868